Ferment: Conference
"Ginkgo Ferment’s annual convention explores the future of biotech. In collaboration with Studio Butch and Grow Marketing, we developed a bold, immersive brand identity rooted in scientific innovation. Multicolor gradients and textural patterns—drawn from synthetic biology—brought the visual language to life across digital and physical touchpoints. At the heart of the experience was a ‘biotopic playground,’ designed to spark discovery, conversation, and connection within Ginkgo’s expansive ecosystem."
Role: Branding + Identity, Environmental Graphics, Space Concepts + Design, Brand Moments + Art Installations, Design Direction
Futuristic gradients and scientific motifs shaped a dynamic, modular system.
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Signage System
Building on the brand identity, we crafted custom organic signage throughout the space, using gradient-driven design to highlight information at each station.
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Brain Maze
Each pod showcased partner companies in an engaging, easy-to-digest way. For Verb Biotics, we highlighted brain potential with a 'brand maze' floor graphic and organic totem signage that appeared to grow from the ground.
